Pt. 4 Building An Online Presence – aka The Pieces to Building a Website . . .Helping you navigate your way around the online world! Part Four – Top Website Design Mistakes Here is a short list of Common Mistakes that a lot of people do when creating a DIY Website –
- Visited links that don’t change color! This is an easy step to take and fix if you need too. What this does is allows the visitor to know that they have already ‘clicked’ that link. Just another way to keep the ‘customer happy’ by not wasting their time if they don’t need to revisit that link OR that they recalled that they clicked somewhere and would love to go back to that link!
- Lack of Images and Photos! AKA too many words – remember, we as humans, love photos – colors – smiling faces – and by using Photos and great graphics helps enhance the ‘visitors experience’.
- Do remember when using photos of people that you want the faces to be looking at the information or CALL TO ACTION portion – this acts as an arrow – pointing the visitor the where you want them!
- Using PDF files vs. creating webpage content – Remember that Search Engines cannot see the PDF document – so use PDF’s files for ebooks and free downloads – you are better off creating extra BLOGS than allowing someone to simply download a PDF file.
- Fixed FONTS and Font sizes are too small! Remember, when you are creating a website that just because the font looks great on your computer doesn’t mean that it will look the same for everyone! Make sure that once you get your site done that you check it on as many browsers as you can and have others look at your site from their computer too! The rule of thumb is to have your font size to be at least 14 to 16 . . .
- Page Titles – this is an SEO thing too! You want to keep that in mind when you are naming your pages. Make sure that you optimize this – after all it is an easy thing to miss!
- Slow Loading Pages . . . nothing makes a visitor click away faster than a page that takes, what seems like, forever to load! Again, test your site pages and have others check it out too – then go back and optimize your images, the code, etc. Remember we want to keep the visitor engaged and interacting with your site!